JOB DESCRIPTION
VISUAL DESIGNER
NOTE: This is not a UX or product design position. You’ll be focused on marketing visuals, social media graphics, and brand identity - not app flows or wireframes.
Location: Remote, but must be local to Indianapolis, Indiana
Full-Time, W-2 Employee (MUST be authorized to work in the US). Please note that this is NOT a 1099 position
Working hours required between 10-4pm ET, Monday-Friday, with remaining hours flexible so long as meetings are attended and deadlines are met.
🐾 Who We Are (and Why You’ll Want In)
At FlyDog Digital, we don’t do gimmicks - we do grounded, ROI-focused digital marketing for founder-led brands that want to scale with soul. Whether it’s SEO, branding, social media, or a website that converts like hell, our work is strategic, streamlined, and - most importantly - human.
Our founder, Carly Kerndt, started FlyDog with a bold vision: to do marketing differently. That means high standards without the burnout, thoughtful communication without the micromanagement, and a team culture that values people as people. We’ve built something special here - and now, we’re ready for someone like you to help us keep leveling up.
Why Work With Us?
We’re a small-but-mighty crew that believes in clarity, collaboration, and creative freedom.
You’ll be trusted to do your best work—no corporate fluff, no hovering managers.
Weekly team calls mix business updates with personal wins and book club chats.
We respect your whole self: Got a dentist appointment? Sick kid? Life happens. We're flexible and human.
You’ll be working on meaningful projects that actually move the needle for cool, conscious clients.
Why This Role is for YoU
You’re not just a designer - you’re a thinker. A visual storyteller. A branding brain with an eye for clean lines and a knack for nailing client vibes. You love strategy as much as style and aren’t afraid to ask sharp questions in a kickoff meeting or challenge creative direction (respectfully, of course).
You’re the right person for this role if you…
Have experience building brand identities that make people say “yep, that’s the one.”
Feel confident juggling websites, social graphics, and lead magnet design with little hand-holding.
Are fluent in Figma, Canva, or Adobe - and fluent in explaining your design choices.
Take feedback like a pro and offer it just as thoughtfully.
Genuinely give a damn about the client’s goals and how your work supports them.
You Might Not Be a Fit If…
You prefer to be told what to do rather than owning your projects.
You get flustered without crystal-clear directions.
You think branding is just about making things look pretty.
You struggle with deadlines or leave Slack messages hanging for days.
You need micromanagement to stay on track.
What You, As Our Digital Designer, Will Be Doing
Brand & Visual Identity Design
Develop full brand identity systems: logos, color palettes, typography, and visual guidelines.
Create brand guides and consistently apply them across assets.
Interpret client strategy and audience research into bold, aligned visuals.
Website & Marketing Asset Design
Design responsive website mockups (Squarespace or similar CMS platforms a plus).
Build digital assets for social, email, ads, and lead magnets that are eye-catching and on-brand.
Align your designs with strategy, SEO, and conversion goals.
Project Ownership & Team Collaboration
Participate in kickoff calls and client onboarding to gather context and inspiration.
Deliver polished design files, organized and ready for client review or development.
Collaborate with the Account Strategist and CEO on visual direction—then own the execution.
What You’ll Need to Succeed
Required Skills & Experience
2+ years of professional design experience (freelance, agency, or in-house)
Portfolio that must include brand identity work, social media graphics, and marketing site mockups (not app/product UI)
Proficiency in Adobe Creative Suite, Figma, and/or Canva
Understanding of layout, typography, accessibility, and color theory
Ability to manage deadlines independently and communicate proactively
Strategic thinker with a passion for clear, results-driven design
Bonus Points If You Have…
Experience building sites in Showit, Squarespace, or Webflow - but we’re also open to handling development separately if you’re a killer designer.
Motion graphics or light video editing experience
Experience working with small businesses, founders, or mission-driven brands
Compensation & Perks
Salary: $50,000–$65,000 (based on experience)
Benefits: Health, dental, vision insurance for full-time employees
Time Off: 2 weeks PTO + 10 holidays + your birthday off
Schedule: Flexible hours with a results-first mindset
Team Culture: Creative, collaborative, transparent, and just the right amount of chaos
✈️ Ready to Design the Next Bold Brand?
If this sounds like your kind of runway, we want to hear from you. Apply below!